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LIVE & EVENT
Douglas Rebrand Launch with Peter Lindbergh
Video Strategy, Editing, Design, Particles, Animation, Direction
Douglas Cosmetics, nowadays, Hofkapellmeister
Task: Extend a photographic campaign language into a live brand environment.
Method: Image-to-space translation through moving texture, structure, atmosphere, and 360° spatial design. Designed and animated the full immersive environment for the unveiling of Douglas’s new corporate identity and global campaign shot by Peter Lindbergh.
Result: A brand launch environment shifting the campaign from static image to cinematic spatial presence. His stills became moving space, structure, form, and texture reinterpreted into a 360° motion experience. I extended Lindbergh’s iconic visual language into video, building the flowing spatial atmosphere that opened the event. Covered across European media, the event marked a major shift in Douglas’s public presence.
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